May 11, 2011

Google +1 for websites

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Google’s answer to the Facebook Like Button will make its debut “in the coming weeks,” according to Google’s development team.

On Tuesday, at the Google I/O developer conference in San Francisco, the search giant gave developers a sneak peek at the Google +1 button. It’s very similar to Facebook’s Like button or the Twitter Tweet button — it provides a way for website visitors to endorse and share an article or web page.

According to Search Engine Land, the buttons will be available in seven different shapes and sizes with and without counters. Publishers can create one of these +1 buttons from a simple form where they can generate the embed code.

As you might expect, Google’s +1 button also comes with a suite of analytics that look similar to the Google Analytics dashboard. Once enough people have used a website’s +1 button, the data will be graphed. Demographic information such as age, gender and location are recorded. The analytics even include +1 data from Google search pages, which could prove useful for publishers that want to improve their presence on the world’s largest search engine.

Google played coy with the exact launch date of the +1 button, but you can expect it to make its debut at the end of May or in early June. The company has a signup form if you want to get notified about the button’s launch.


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